Reminder to self: Tap into that feeling while working on an advertising project.
Everyone has that moment or feeling that can be cross-pollinated with another to create an 'aha!' moment. While I was running through puddles and throwing back wet dirt on my legs, all I could think was how these obstacles will make the end feel that much better and earned. It's the moment where I tie on my shoes for a four mile run and half way through decide to push myself to go for five miles. That is the moment I need to grasp onto when working through a project.
The question for you: How do you reach your 'aha' moment?
Mutual for Omaha posed the same question for their aha moment campaign and more then 131,000 people responded. YouTube videos flew in with short stories of people's 'aha' moments.
These are two of my favorite 'aha' moments: